{"id":6830,"date":"2021-03-09T14:46:38","date_gmt":"2021-03-09T13:46:38","guid":{"rendered":"https:\/\/pointcapital.ch\/this-is-how-we-go-about-investing\/"},"modified":"2026-03-04T11:30:47","modified_gmt":"2026-03-04T10:30:47","slug":"this-is-how-we-go-about-investing","status":"publish","type":"post","link":"https:\/\/pointcapital.ch\/en\/this-is-how-we-go-about-investing\/","title":{"rendered":"This is how we go about investing"},"content":{"rendered":"[vc_row type='in_container' full_screen_row_position='middle' column_margin='default' column_direction='default' column_direction_tablet='default' column_direction_phone='default' scene_position='center' text_color='dark' text_align='left' row_border_radius='none' row_border_radius_applies='bg' row_position_desktop='default' row_position_tablet='inherit' row_position_phone='inherit' overflow='visible' overlay_strength='0.3\u2033 gradient_direction='left_to_right' shape_divider_position='bottom' bg_image_animation='none'][vc_column column_padding='no-extra-padding' column_padding_tablet='inherit' column_padding_phone='inherit' column_padding_position='all' flex_gap_desktop='10px' column_element_direction_desktop='default' column_element_spacing='default' desktop_text_alignment='default' tablet_text_alignment='default' phone_text_alignment='default' background_color_opacity='1\u2033 background_hover_color_opacity='1\u2033 column_backdrop_filter='none' column_shadow='none' column_border_radius='none' column_link_target='_self' column_position='default' gradient_direction='left_to_right' overlay_strength='0.3\u2033 width='1\/1\u2033 tablet_width_inherit='default' animation_type='default' bg_image_animation='none' border_type='simple' column_border_width='none' column_border_style='solid'][vc_column_text el_class='b-subheading' text_direction='default']We don't promise you the moon, we focus on the moon. With our sound and systematic investment solutions, we achieve attractive long-term returns for you. For you, this means: more time and more money.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type='in_container' full_screen_row_position='middle' column_margin='default' column_direction='default' column_direction_tablet='default' column_direction_phone='default' scene_position='center' text_color='dark' text_align='left' row_border_radius='none' row_border_radius_applies='bg' row_position_desktop='default' row_position_tablet='inherit' row_position_phone='inherit' overflow='visible' overlay_strength='0.3\u2033 gradient_direction='left_to_right' shape_divider_position='bottom' bg_image_animation='none'][vc_column column_padding='no-extra-padding' column_padding_tablet='inherit' column_padding_phone='inherit' column_padding_position='all' flex_gap_desktop='10px' column_element_direction_desktop='default' column_element_spacing='default' desktop_text_alignment='default' tablet_text_alignment='default' phone_text_alignment='default' background_color_opacity='1\u2033 background_hover_color_opacity='1\u2033 column_backdrop_filter='none' column_shadow='none' column_border_radius='none' column_link_target='_self' column_position='default' gradient_direction='left_to_right' overlay_strength='0.3\u2033 width='1\/1\u2033 tablet_width_inherit='default' animation_type='default' bg_image_animation='none' border_type='simple' column_border_width='none' column_border_style='solid'][\/vc_column][\/vc_row][vc_row type='in_container' full_screen_row_position='middle' column_margin='default' column_direction='default' column_direction_tablet='default' column_direction_phone='default' scene_position='center' text_color='dark' text_align='left' row_border_radius='none' row_border_radius_applies='bg' row_position_desktop='default' row_position_tablet='inherit' row_position_phone='inherit' overflow='visible' overlay_strength='0.3\u2033 gradient_direction='left_to_right' shape_divider_position='bottom' bg_image_animation='none'][vc_column column_padding='no-extra-padding' column_padding_tablet='inherit' column_padding_phone='inherit' column_padding_position='all' flex_gap_desktop='10px' column_element_direction_desktop='default' column_element_spacing='default' desktop_text_alignment='default' tablet_text_alignment='default' phone_text_alignment='default' background_color_opacity='1\u2033 background_hover_color_opacity='1\u2033 column_backdrop_filter='none' column_shadow='none' column_border_radius='none' column_link_target='_self' column_position='default' gradient_direction='left_to_right' overlay_strength='0.3\u2033 width='1\/1\u2033 tablet_width_inherit='default' animation_type='default' bg_image_animation='none' border_type='simple' column_border_width='none' column_border_style='solid'][vc_column_text text_direction='default']\n<h2><strong>Our investment principles<\/strong><\/h2>\n<p>Why Point Capital? There are many good reasons. Perhaps the most important is that we are in the same boat as you, so we are naturally even more prudent with your assets than we already are. Because we are co-invested with our own family assets.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type='in_container' full_screen_row_position='middle' column_margin='default' column_direction='default' column_direction_tablet='default' column_direction_phone='default' scene_position='center' text_color='dark' text_align='left' row_border_radius='none' row_border_radius_applies='bg' row_position_desktop='default' row_position_tablet='inherit' row_position_phone='inherit' overflow='visible' overlay_strength='0.3\u2033 gradient_direction='left_to_right' shape_divider_position='bottom' bg_image_animation='none'][vc_column column_padding='no-extra-padding' column_padding_tablet='inherit' column_padding_phone='inherit' column_padding_position='all' flex_gap_desktop='10px' column_element_direction_desktop='default' column_element_spacing='default' desktop_text_alignment='default' tablet_text_alignment='default' phone_text_alignment='default' background_color_opacity='1\u2033 background_hover_color_opacity='1\u2033 column_backdrop_filter='none' column_shadow='none' column_border_radius='none' column_link_target='_self' column_position='default' gradient_direction='left_to_right' overlay_strength='0.3\u2033 width='1\/1\u2033 tablet_width_inherit='default' animation_type='default' bg_image_animation='none' border_type='simple' column_border_width='none' column_border_style='solid'][nectar_video_lightbox link_style='play_button_2\u2033 nectar_play_button_color='Extra-Color-2\u2033 image_url='3155\u2033 hover_effect='defaut' box_shadow='none' border_radius='none' play_button_size='default' video_url='https:\/\/www.youtube.com\/watch?v=QRb3MgSYHZI&cc_load_policy=1&cc_lang_pref=en'][vc_column_text text_direction='default']\n<h3>Our investment principles for a sustainably successful investment:<\/h3>\n<p>\u00a0<\/p>\n<ul>\n<li><strong>Active (risk) management<\/strong><strong><br \/>\n<\/strong>Continuous market screening and active action for greater security and success. We position ourselves where we expect the best risk\/reward profile.<\/li>\n<li><strong>Systematic<br \/>\n<\/strong>Our investment decisions are made systematically and are based on proven proprietary investment models. This enables us to avoid emotionally based decisions.<\/li>\n<li><strong>Flexible<br \/>\n<\/strong>Flexibility is needed to avoid losses and take advantage of opportunities as they arise. That is why we invest exclusively in highly liquid assets.<\/li>\n<li><strong>Global<br \/>\n<\/strong>We utilize the global market potential for you and invest in developed markets worldwide.<\/li>\n<\/ul>\n[\/vc_column_text][divider line_type='No Line']<div class=\"vc_row-fluid box-element-row partner-box\" style=\"text-align:left\"><div class=\"box-body\"><div class=\"box-body-inner-wrapper\"><div class=\"box-body-inner\"><p class=\"box-sub-title\">Beratungstermin<\/p><h3 class=\"box-title\">Erfahren Sie mehr und lassen Sie sich pers\u00f6nlich beraten \u2013 kostenlos und unverbindlich.<\/h3><div class=\"box-content\"><\/div><\/div><a style=\"background-color:#3f4b6f;color:#ffffff\" class=\"open-termin custom-box-btn open-termin-popup\" href=\"#\"  ><img decoding=\"async\" src=\"https:\/\/pointcapital.ch\/wp-content\/themes\/salient-child\/img\/arrow-btn.svg\" \/>Jetzt Termin vereinbaren<\/a><\/div><div class=\"box-image\"><img decoding=\"async\" src=\"https:\/\/pointcapital.ch\/wp-content\/uploads\/2021\/03\/Bild_CTA_Beratungstermin.png\" width=\"100%\" alt=\"Beratungstermin\"><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row type='in_container' full_screen_row_position='middle' column_margin='default' column_direction='default' column_direction_tablet='default' column_direction_phone='default' scene_position='center' text_color='dark' text_align='left' row_border_radius='none' row_border_radius_applies='bg' row_position_desktop='default' row_position_tablet='inherit' row_position_phone='inherit' overflow='visible' overlay_strength='0.3\u2033 gradient_direction='left_to_right' shape_divider_position='bottom' bg_image_animation='none'][vc_column column_padding='no-extra-padding' column_padding_tablet='inherit' column_padding_phone='inherit' column_padding_position='all' flex_gap_desktop='10px' column_element_direction_desktop='default' column_element_spacing='default' desktop_text_alignment='default' tablet_text_alignment='default' phone_text_alignment='default' background_color_opacity='1\u2033 background_hover_color_opacity='1\u2033 column_backdrop_filter='none' column_shadow='none' column_border_radius='none' column_link_target='_self' column_position='default' gradient_direction='left_to_right' overlay_strength='0.3\u2033 width='1\/1\u2033 tablet_width_inherit='default' animation_type='default' bg_image_animation='none' border_type='simple' column_border_width='none' column_border_style='solid'][divider line_type='No Line'][vc_column_text text_direction='default']\n<h3>The right investment solution for you<\/h3>\n<p>We offer various investment solutions tailored to your individual needs. All our solutions follow our investment principles and offer you an attractive risk\/return profile. Benefit from our broad expertise and our proprietary analysis models.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type='in_container' full_screen_row_position='middle' column_margin='default' column_direction='default' column_direction_tablet='default' column_direction_phone='default' scene_position='center' text_color='dark' text_align='left' row_border_radius='none' row_border_radius_applies='bg' row_position_desktop='default' row_position_tablet='inherit' row_position_phone='inherit' overflow='visible' overlay_strength='0.3\u2033 gradient_direction='left_to_right' shape_divider_position='bottom' bg_image_animation='none'][vc_column column_padding='no-extra-padding' column_padding_tablet='inherit' column_padding_phone='inherit' column_padding_position='all' flex_gap_desktop='10px' column_element_direction_desktop='default' column_element_spacing='default' desktop_text_alignment='default' tablet_text_alignment='default' phone_text_alignment='default' background_color_opacity='1\u2033 background_hover_color_opacity='1\u2033 column_backdrop_filter='none' column_shadow='none' column_border_radius='none' column_link_target='_self' column_position='default' gradient_direction='left_to_right' overlay_strength='0.3\u2033 width='1\/2\u2033 tablet_width_inherit='default' animation_type='default' bg_image_animation='none' border_type='simple' column_border_width='none' column_border_style='solid'][divider line_type='No Line'][vc_column_text css='' text_direction='default']\n<h4>Our multi-asset solutions<\/h4>\n<p>With our <a href=\"https:\/\/pointcapital.ch\/?p=7002\">multi-asset solutions<\/a>, you invest in different asset classes: Equities, bonds and alternative investments. Depending on market conditions, you invest in the appropriate asset classes and thus increase the chance of a long-term, stable return. We offer this balanced solution in three different risk characteristics (defensive, balanced and growth).[\/vc_column_text][nectar_video_lightbox link_style='play_button_2\u2033 nectar_play_button_color='Extra-Color-2\u2033 image_url='3160\u2033 hover_effect='defaut' box_shadow='none' border_radius='none' play_button_size='default' video_url='https:\/\/youtu.be\/ceiKdhDZ-7o?cc_load_policy=1&cc_lang_pref=en'][\/vc_column][vc_column column_padding='no-extra-padding' column_padding_tablet='inherit' column_padding_phone='inherit' column_padding_position='all' flex_gap_desktop='10px' column_element_direction_desktop='default' column_element_spacing='default' desktop_text_alignment='default' tablet_text_alignment='default' phone_text_alignment='default' background_color_opacity='1\u2033 background_hover_color_opacity='1\u2033 column_backdrop_filter='none' column_shadow='none' column_border_radius='none' column_link_target='_self' column_position='default' gradient_direction='left_to_right' overlay_strength='0.3\u2033 width='1\/2\u2033 tablet_width_inherit='default' animation_type='default' bg_image_animation='none' border_type='simple' column_border_width='none' column_border_style='solid'][divider line_type='No Line'][vc_column_text css='' text_direction='default']\n<h4>Our 'Trend' equity strategy<\/h4>\n<p>Benefit from pronounced trends on the financial markets with our '<a href=\"https:\/\/pointcapital.ch\/en\/momentum-strategy-achieving-long-term-returns\/\">Trend<\/a>' equity strategy and bet on the winners. Using mathematical models, we continuously identify the strongest trends on the stock markets and ensure that you invest in the securities with the strongest trends while avoiding the weakest.[\/vc_column_text][divider line_type='No Line'][nectar_video_lightbox link_style='play_button_2\u2033 nectar_play_button_color='Extra-Color-2\u2033 image_url='3165\u2033 hover_effect='defaut' box_shadow='none' border_radius='none' play_button_size='default' video_url='https:\/\/youtu.be\/AKL6BaYXE5U?cc_load_policy=1&cc_lang_pref=en'][\/vc_column][\/vc_row][vc_row type='in_container' full_screen_row_position='middle' column_margin='default' column_direction='default' column_direction_tablet='default' column_direction_phone='default' scene_position='center' text_color='dark' text_align='left' row_border_radius='none' row_border_radius_applies='bg' row_position_desktop='default' row_position_tablet='inherit' row_position_phone='inherit' overflow='visible' overlay_strength='0.3\u2033 gradient_direction='left_to_right' shape_divider_position='bottom' bg_image_animation='none'][vc_column column_padding='no-extra-padding' column_padding_tablet='inherit' column_padding_phone='inherit' column_padding_position='all' flex_gap_desktop='10px' column_element_direction_desktop='default' column_element_spacing='default' desktop_text_alignment='default' tablet_text_alignment='default' phone_text_alignment='default' background_color_opacity='1\u2033 background_hover_color_opacity='1\u2033 column_backdrop_filter='none' column_shadow='none' column_border_radius='none' column_link_target='_self' column_position='default' gradient_direction='left_to_right' overlay_strength='0.3\u2033 width='1\/2\u2033 tablet_width_inherit='default' animation_type='default' bg_image_animation='none' border_type='simple' column_border_width='none' column_border_style='solid'][divider line_type='No Line'][divider line_type='No Line'][vc_column_text css='' text_direction='default']\n<h4>Our 'Selection' equity strategy<\/h4>\n<p>The '<a href=\"https:\/\/pointcapital.ch\/en\/quality-shares-the-best-choice-for-your-investment\/\">Selection<\/a>' equity strategy focuses on innovative quality companies. With our selection of the best, we achieve a selection of rock-solid and innovative companies with an attractive risk\/return profile. We offer this strategy in two different forms: As 'Swiss Selection' with blue chips and selected medium-sized companies in Switzerland or as 'Global Selection' with fast-growing quality companies worldwide in developed markets.[\/vc_column_text][nectar_video_lightbox link_style='play_button_2\u2033 nectar_play_button_color='Extra-Color-2\u2033 image_url='3168\u2033 hover_effect='defaut' box_shadow='none' border_radius='none' play_button_size='default' video_url='https:\/\/youtu.be\/oYWQSLiZs8M?cc_load_policy=1&cc_lang_pref=en'][\/vc_column][vc_column column_padding='no-extra-padding' column_padding_tablet='inherit' column_padding_phone='inherit' column_padding_position='all' flex_gap_desktop='10px' column_element_direction_desktop='default' column_element_spacing='default' desktop_text_alignment='default' tablet_text_alignment='default' phone_text_alignment='default' background_color_opacity='1\u2033 background_hover_color_opacity='1\u2033 column_backdrop_filter='none' column_shadow='none' column_border_radius='none' column_link_target='_self' column_position='default' gradient_direction='left_to_right' overlay_strength='0.3\u2033 width='1\/2\u2033 tablet_width_inherit='default' animation_type='default' bg_image_animation='none' border_type='simple' column_border_width='none' column_border_style='solid'][divider line_type='No Line'][divider line_type='No Line'][vc_column_text css='' text_direction='default']\n<h4>Our 'Navigator' fund solution<\/h4>\n<p>Find out more about our Navigator fund solution here.<\/p>\n<p>Factsheet:<br \/>\n<a href=\"https:\/\/pointcapital.ch\/wp-content\/uploads\/2026\/03\/Factsheet_LU0583074082_27022026_eng.pdf\" target=\"_blank\" rel=\"noopener\">Factsheet_Navigator_27022026_eng<\/a><\/p>\n[\/vc_column_text][divider line_type='No Line'][divider line_type='No Line']<div class=\"vc_row-fluid box-element-row partner-box\" style=\"text-align:left\"><div class=\"box-body\"><div class=\"box-body-inner-wrapper\"><div class=\"box-body-inner\"><p class=\"box-sub-title\">Beratungstermin<\/p><h3 class=\"box-title\">Erfahren Sie mehr und lassen Sie sich pers\u00f6nlich beraten \u2013 kostenlos und unverbindlich.<\/h3><div class=\"box-content\"><\/div><\/div><a style=\"background-color:#3f4b6f;color:#ffffff\" class=\"open-termin custom-box-btn open-termin-popup\" href=\"#\"  ><img decoding=\"async\" src=\"https:\/\/pointcapital.ch\/wp-content\/themes\/salient-child\/img\/arrow-btn.svg\" \/>Jetzt Termin vereinbaren<\/a><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row type='in_container' full_screen_row_position='middle' column_margin='default' column_direction='default' column_direction_tablet='default' column_direction_phone='default' bg_color='rgba(63,75,111,0.2)' scene_position='center' text_color='dark' text_align='left' row_border_radius='none' row_border_radius_applies='bg' row_position_desktop='default' row_position_tablet='inherit' row_position_phone='inherit' overflow='visible' class='border-box' overlay_strength='0.3\u2033 gradient_direction='left_to_right' shape_divider_position='bottom' bg_image_animation='none' shape_type=''][vc_column column_padding='no-extra-padding' column_padding_tablet='inherit' column_padding_phone='inherit' column_padding_position='all' flex_gap_desktop='10px' column_element_direction_desktop='default' column_element_spacing='default' desktop_text_alignment='default' tablet_text_alignment='default' phone_text_alignment='default' background_color_opacity='1\u2033 background_hover_color_opacity='1\u2033 column_backdrop_filter='none' column_shadow='none' column_border_radius='none' column_link_target='_self' column_position='default' gradient_direction='left_to_right' overlay_strength='0.3\u2033 width='1\/1\u2033 tablet_width_inherit='default' animation_type='default' bg_image_animation='none' border_type='simple' column_border_width='none' column_border_style='solid'][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>With our sound and systematic investment solutions, we achieve attractive long-term returns for you. For you, this means: more time and more money. <\/p>\n","protected":false},"author":1,"featured_media":6843,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"wds_primary_category":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[285],"tags":[],"class_list":{"0":"post-6830","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-investment-strategy"},"acf":[],"_links":{"self":[{"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/posts\/6830","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/comments?post=6830"}],"version-history":[{"count":30,"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/posts\/6830\/revisions"}],"predecessor-version":[{"id":9378,"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/posts\/6830\/revisions\/9378"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/media\/6843"}],"wp:attachment":[{"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/media?parent=6830"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/categories?post=6830"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pointcapital.ch\/en\/wp-json\/wp\/v2\/tags?post=6830"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}